October 2009

What Is Your Ethical Bribe?

This is a short article about the options available for giving something of value to your prospects in exchange for their contact information.   This has become a standard tactic for building a list of people who are interested in what you have to offer. It is not enough to simply make a ‘free’ offer but [...]

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How To Use Free Social Media For Attraction Marketing

A short video reviewing the Renegade Professional training site covering the use of  FREE social media on the internet to market your business. The training includes: creating websites and blogs email marketing article marketing video marketing social sites such as Facebook and Twitter bookmarking sites creating podcasts … and much, much more.  Quite simply the [...]

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How To Write A Business Plan

I’ve produced a short video showcasing an actual Business Plan that I prepared for a client who is bidding to take over the tenancy of a pub.  My client had to demonstrate that he was fit and worthy to take the pub over and improve its trading fortunes.  I produced this Business Plan at short [...]

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Was 2008 Just A Dress Rehearsal?

I am watching what is happening in America with a great deal of interest.  One of my wifes school friends works in the US as a teacher for children with learning difficulties.  The state has just cut his working week by 3 days because ‘they can’t afford to pay him’. I have been well aware [...]

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The E-Myth Revisited by Michael Gerber

Getting the inspiration for your business This is a detailed review of the bestselling book ‘The E-Myth Revisited’ by Michael Gerber. This book was inspirational in setting up my business development consultancy business. Gerber says that ‘the entrepreneur’ only exists for a moment in time – by this he means the initial inspiration for starting [...]

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Destroying Gordon Brown’s Reputation For Financial Competence

As the size of Britains debt burden becomes more and more into focus, it seems clear that there will be massive cut-backs in the public sector in the next couple of years in order to bring the budget deficit under control.  This will add to the growing unemployment problem. Now, more than ever, Britain will [...]

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Personal Branding – An Exciting Business Opportunity

This article is an introduction to a movement that really energises my imagination.  It’s the idea that we can now all create our own personal brand using Web 2.0 delivery channels. For those not familiar with Web 2.0, this includes blogs, social media sites such as Facebook, MySpace, LinkedIn, Twitter etc, article marketing, bookmarking sites [...]

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Why The Pensions Crisis Is Good News

There is life after retirement – another 66 years? Wow, that’s a provocative headline on the day that the conservative party announce their plans to increase the retirement age to 66 in just 3 years time. But I think it is good news because the Credit Crunch will start to make us think differently about [...]

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The 7 Business Building Blocks

Starting a business is a huge personal undertaking involving risk.  This article sets out the framework which I use to support business owners in their quest for a successful and profitable business. A business all starts with an idea which is gradually developed into a vision of what the business could be. Along the perilous [...]

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Get Out Of Debt – Your Get Out Of Jail Free Card

There is no doubt that the sheer amount of consumer debt is a problem in the UK ( – over £7,000 for each household in the UK excluding mortgage debt.)  Some entrepreneurs will even be using their credit card to start or support their business.  Others will have raised a personal loan to start their [...]

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